Thursday, October 8, 2009

Capitalizing....

Capitalizing, as in raising capital (debt or equity) for existing or start up businesses is loosening a bit in this current economic environment, but still 2-3 times or more harder than just two years ago. That said, FUNDING IS AVAILABLE. In the last few months, clients used my company's business plans to obtain funding commitments for SBA, equipment lease, debt on raw land and seven figure equity placement. These were existing businesses looking to expand and start ups!

How, you ask? First and foremost, all had custom transparent and complete business plans we prepared. There was no generic look to these plans like so many I review every week from those googling business plans to use those woeful templates. They all had a great executive summary to get them in the door, not an "introduction" called an executive summary. They all had a strong market and competitive analysis that supported revenue assumptions, with forecasts that didn't leave the reviewer wondering where an assumption came from.

We helped negotiate one of recent client capitalization and placed the capital with our source on another. We don't just write great business plans, we are in it with you...if you want us to be. Team effort wins ball games, and it is a winning formula, capitalizing on your assets even when those assets are primary of which is your vision and efforts; and therefore literally capitalized. Aren't mixed metaphors of sorts great:)

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